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Bitfury and Coca-Cola Partner to Combat Forced Labour

The Blockchain Trust Accelerator (BTA) has announced it is working with The Coca-Cola Company (TCCC), State Department, the Bitfury Group and Emercoin on a blockchain-based pilot project to mitigate against forced labor in the supply chain. The innovative project, which the BTA announced at the SXSW Conference, is designed to create a secure digital registry for workers and their contracts using blockchain’s validation and digital notary capabilities.

While blockchain technology cannot obligate authorities to adhere to labor contracts, it can create a validated chain of evidence that will encourage compliance with those contracts and may be necessary to bring successful enforcement actions. This pilot will help TCCC gain greater insights into recruitment risks related to contract swapping while also improving transparency and increasing verification of policy adherence to TCCC’s Supplier Guiding Principles.

“We are proud to collaborate on a critical blockchain project that we believe will protect the rights of workers and has the potential to improve labor practices around the world,” said Tomicah Tillemann, co-founder of the BTA.

Valery Vavilov, CEO of Bitfury, said the pilot project underscores Bitfury’s central goal to use blockchain technology to improve living conditions for people around the world. “This project helps Bitfury accomplish our core mission, which is to develop blockchain solutions that improve systems and services for millions of people around the world,” Vavilov said.

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Chris Fernando

Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is the Editor of Arabian Reseller magazine, the authoritative guide to the regional IT industry. Follow him on Twitter (@chris508) and Instagram (@chris2508).

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