UAE Blockchain Project Wins Edison Award 2018

The Avaya Happiness Index on Blockchain, developed in the UAE and showcased at GITEX 2017, was voted a Gold Winner for innovation at the 31st Edison Award in New York City. The distinguished awards, inspired by Thomas Edison’s persistence and inventiveness, recognize innovation, creativity, and ingenuity in the global economy. The Avaya Happiness Index on Blockchain, which securely collects and analyzes customer data from multiple sources in real time, enables organizations to gain greater insight into their customers’ behavior and respond quickly to user trends.

The solution was inspired by the Smart Dubai Happiness Agenda, which places citizen happiness at the core of Dubai’s smart city transformation. Built on scientific principles, the Happiness Agenda is designed to make Dubai the happiest city in the world, utilizing collaborative technology solutions, such as blockchain, to deliver an enduring positive impact on the lives of residents and visitors alike.

“This award, inspired by the various global initiatives being led by the UAE, showcases the thriving technology ecosystem within this nation and is yet another global mark of recognition for Dubai’s Happiness Agenda. When visionary leadership focuses on citizen happiness, and leverage the transformational capability of technology and collaboration, they unleash the immense power of human innovation,” said Nidal Abou-Ltaif, President of Avaya International.

“By combining Blockchain architecture with automated data analysis, the Avaya Happiness Index on Blockchain solution, developed in partnership with Avanza Innovations and, delivers secure access to industry-wide, real-time competitive customer insights that organizations can use to stay competitive and drive customer loyalty,” said Ahmed Helmy, Director, Advanced Solution Architect, Avaya International.

“In times of rapid change, it becomes essential to solving the problems customers are facing today while addressing the challenges of tomorrow. Alongside Avaya, we continue to turn conceptual technologies into business tools that provide a unique value proposition, like the ability to shape memorable customer experiences that adapt to consumer needs,” Waqas Mirza, Chief Executive Officer, Avanza Innovations.

“This award recognizes’s sophisticated Analytics AI Technology. With deep technological innovation at her core, Chloe, our AI engine, works with organizations to solve real business problems,” said Fabio Cardenas, CEO of “With that aim, Chloe’s Snap-in integration with Avaya’s Platform allows unified communications to become a bit smarter, creating the next generation of customer support analytics AI.”

The Blockchain infrastructure securely collects and shares anonymous customer interaction data from a network of peers, while the real-time automated analysis of speech and text (chat, IM, email, and SMS) interactions instantly identifies behaviors and trends, accelerating an organization’s ability to anticipate requirements and proactively respond to customer demands.

Being recognized with an Edison Award has become one of the highest accolades a company can receive in the name of innovation and business. The awards are named after Thomas Alva Edison (1847-1931) whose inventions, new product development methods and innovative achievements literally changed the world, garnered him 1,093 U.S. patents, and made him a household name around the world.

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Chris Fernando

Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is the Editor of Arabian Reseller magazine, the authoritative guide to the regional IT industry. Follow him on Twitter (@chris508) and Instagram (@chris2508).

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