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Brother UAE Launches New Inkjet Printer Series

Brother’s latest Ink Refill Tank System series delivers enhanced print quality, paper handling capabilities and page yields for SMBs and SOHOs

Office automation and document management solutions provider, Brother, has unveiled its latest range of Inkjet Multi-Function Centres as part of the brand’s regional growth strategy. Specifically targeted for high print volume home offices and small workgroups, the new product line features five new Inkjet Multi-Function Centre models.

These include the DCP-T310 (print, copy, scan), DCP-T510W & DCP-T710W (print, copy, scan with wireless connectivity), and the MFC-T910DW (2-sided print, copy, scan & fax with ethernet and wireless connectivity). According to the spokesperson, the new products have been designed to cater to the ever-changing needs of the consumer who is always looking for quality and cost-effective document management solutions.

“Today’s small business and home office owners face a difficult decision when choosing an MFC to suit their needs, often having to compromise between cost-efficiency, print quality, and features,” says Soichi Murakami, country manager, Brother UAE.

He went on to add, “Brother’s latest Inkjet Multi-Function Centres aim to strike the perfect balance for this growing group of customers by delivering outstanding print volumes, professional quality prints, and expanded capabilities – all in one compact and affordable package.”

The Inkjet Multi-Function Centres series is set to offer unrivalled benefits, which according to Soichi, will offer significant savings while offering enhanced performance and quality. The new flagship products also feature an innovative design, which offers an effortless user experience while giving users an expanded versatility and connectivity.

“We are delighted to bring into the region Brother’s uncompromised dedication to quality. Our products are designed to offer overall customer satisfaction and award-winning reliability. Consumers can now enjoy printing more colour documents and photos at lower costs, greater reliability and robustness, as well as brilliantly vivid graphics and photos, crisp, and clear text,” added Soichi.

The new printers will be available across the UAE and can be purchased through Brother International (Gulf) FZE authorized resellers and retail stores across the country.

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Chris Fernando

Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is the Editor of Arabian Reseller magazine, the authoritative guide to the regional IT industry. Follow him on Twitter (@chris508) and Instagram (@chris2508).

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