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Microsoft Awards I-Life For Driving PC Growth in the Region

iLife Digital Technology has won the ‘Business Expansion FY 18’ award from Microsoft, for its consistent growth and expansion in the Middle East, Turkey, Africa and CIS region. Known for its innovative and stylish devices, I-Life’s products are designed for todays budget-smart consumers. According to IDC, I-Life has ruled the top spot in the entry-level notebook and tablet category for FY17 in the MEA region.

Roy Chalhoub, Devices Sales Lead for Microsoft Middle East & Africa said, “We are pleased with our partnership with i-Life and the work we jointly deliver. They continue to build Windows 10 devices that meet the needs of today’s customers and gives them the ultimate performance and personalised experience they seek.”

Eric Bhagwat, AVP, iLIFE Digital Technology said, “Keeping in mind the need and ability of today’s PC users, our key focus is to innovate and develop a modern device’s in the Ultra Slim Notebooks, 2 in 1 Detachable Tablets and Convertible Notebook category. We are seeing double-digit growth in these categories over the last 2 years. We would like to thank Microsoft for recognising our achievements.”

 

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Chris Fernando

Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is the Editor of Arabian Reseller magazine, the authoritative guide to the regional IT industry. Follow him on Twitter (@chris508) and Instagram (@chris2508).

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