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Xtouch Signs Up Trigon for Oman and Bahrain

Dubai-headquartered mobile phone brand, Xtouch has today announced that it has entered into a partnership with one of the Middle East region’s largest distributor, Trigon. As per the agreement, Trigon has been appointed as the authorised distributor for Xtouch brand of mobiles, smartphones, smartwatches, earbuds, and all other XTouch products in Oman and Bahrain.

Trigon is part of the prestigious Abdul Rahman Al Ghurair Investment Group in UAE. The company established in 1997 has evolved to be one of the biggest names in IT and consumer electronics distribution business in the Middle East. The company with decades of experience and in expertise, infrastructure, logistics, and technical capabilities is also one of the first ISO certified distribution companies in the region

Farhad Khan, Vice President at XTouch said: “Trigon has a strong alliance with channel partners, power retailers, independent retail, consumer electronic stores and corporate clients. Partnering with Trigon, we will benefit from the distributors’ technical expertise and depth of knowledge about the local markets in Oman and Bahrain that will allow us to expand our reach in both these countries.”

Commenting on the partnership with XTouch, the AVP for Trigon, Rohit Bhatt said: “XTouch is well known to offer quality, innovation, and value in its products. We are positive that with this new relationship, we will not only strengthen our product portfolio but will also open up new business opportunities for our partners in Oman and Bahrain.”

“With state of the art technology and sleek designs coupled with low costs, customers will find great value in XTOUCH products. We are confident our comprehensive range of products will win us more and happier customers in Oman and Bahrain. With the expansion of these two important countries, we will now be able to further expand our market share in the region,” Khan added.

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Chris Fernando

Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is the Editor of Arabian Reseller magazine, the authoritative guide to the regional IT industry. Follow him on Twitter (@chris508) and Instagram (@chris2508).

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