ASUS Launches the ExpertBook B9

ASUS Middle East has announced the ExpertBook B9 laptop (B9450), thus launching the new ASUS ExpertBook series in the UAE to provide unmatched performance, durability, and design with its latest 14-inches ultra-slim and ultralight business laptop. The new ExpertBook laptop series maintains the professional and reliable personality of the popular ASUSPRO series, while adding more innovation and flexibility to meet the requirements of modern businesses.

Weighing just 880 grams with a 14.9mm-thin profile, the new ASUS ExpertBook B9 is the world’s lightest business laptop. A frameless four-sided NanoEdge display means the B9’s 14-inch panel fits into a standard 13-inch laptop chassis with an astounding 94% screen-to-body ratio. Even with its small form factor, expect uninterrupted performance on the B9 with long-lasting battery life delivering up to an impressive 24 hours of runtime to get through the workday and other extra comfort features like the Ergo-Lift hinge for an improved typing experience and a Harman Kardon-optimized audio system.

Designed for business professionals on the go, the ExpertBook B9 delivers top-tier performance thanks to up to a 10th Gen Intel Core processor, dual-storage design an ultrafast 1TB M.2 NVMe PCIe 3.0 Performance SSD, 16GB of RAM and next-gen connectivity with Wi-Fi 6 (802.11ax). Stay prepared for any business scenario with a full range of input/output options including two Thunderbolt™ 3 and HDMI ports and an exclusive ASUS NumberPad 2.0 built into the touchpad for fast data entry. In addition to being built to last with military-grade durability, the B9 takes security seriously with an integrated Trusted Platform Module 2.0 (TPM) security chip to keep business-critical data safe, while a built-in IR camera allows for biometric logins for personal privacy.

Certified by Intel’s Project Athena as engineered for mobile performance, the ASUS ExpertBook B9 offers exceptional performance, fast connectivity, unmatched reliability, and rock-solid security. With its unique Star Black finish, the new ASUS ExpertBook B9 has an understated but sleek aesthetic. Housed in a chassis milled from magnesium-lithium alloy, the B9 is tougher yet more lightweight than previous magnesium-alloy models, with a 14.9mm thin profile and weighing in at a mere 880 grams. A 14-inch screen with a frameless NanoEdge display provides a more immersive viewing experience and even with its compact 13-inch footprint.

Other thoughtful design touches include the ErgoLift hinge for more comfortable typing sessions, a quad-microphone array that supports far-field and noise cancellation for videoconferencing, IR camera covers, and a light bar on the front of the laptop that activates when using built-in support for Microsoft Cortana and Amazon Alexa. For data-intensive workloads, the B9 is the first business laptop to include the exclusive ASUS NumberPad 2.0 technology, an LED-illuminated numeric keypad built into the touchpad.

The ASUS ExpertBook B9 gets its performance chops from an up to 10th Gen Core i7 Processor, and 16GB of LPDDR3 memory, and a 1TB M.2 SSDs in PCIe 3.0 x4 slots, and next-gen Wi-Fi 6 networking. The B9 is also certified by Intel’s Project Athena, an innovation program that establishes standards for consistent responsiveness away from wall power, a demanding baseline for battery life, the availability of comprehensive connectivity, and a drive for sleek form factors.

When at a desk, the B9 makes it easy to increase productivity via support for an external monitor through the full-sized HDMI port on the laptop’s left side. Two adjacent Thunderbolt 3 ports support display connectivity as well along with fast-charging and external storage. There’s even an Ethernet interface, accessible through a physical micro-HDMI port for workplaces that require a wired connection or simply for situations in which wireless network connections are weaker. Over on the right side, users get one USB 3.1 Gen 2 port and a 3.5mm jack for audio.

The ASUS ExpertBook B9 is equipped with robust military-grade durability, surviving numerous MIL-STD-810G laboratory procedures including drop tests, shock tests, vibration tests, high temperatures, low temperatures, days of 95% humidity, and hours of sand and dust exposure. Pairing a Trusted Platform Module 2.0 (TPM) security chip, a webcam shield and a built-in IR camera for safe biometric logins, the B9450 offers rock solid security to help users safeguard business data and maintain personal privacy.

Be prepared to use the ExpertBook B9 for a full day’s work. The laptop is equipped with a high capacity 4-Cell Li-ion battery with 66Wh power source & an energy-efficient panel refresh technology that can provide 24 hours of battery life on a single charge. Fast-charging technology lets you charge the battery up to 60% capacity in just 39 minutes.

ASUS is confident in the quality of its products but still offers its and extended 3 Year Global Warranty valid in over 50 countries. All ASUS repairs are carried out but ASUS certified technicians who have undergone extensive training. This ensures that service is carried out to the highest standard and using only genuine ASUS spare parts.

ASUS ExpertBook B9 (B9450) will be available from August 10 in the UAE with the following Distribution & Retail Partners:

Official Distributors: Redington Gulf & Trigon LLC

Retail Partners: EMAX, Virgin Megastores &

It is priced at AED 9,999

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Chris Fernando

Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is the Editor of Arabian Reseller magazine, the authoritative guide to the regional IT industry. Follow him on Twitter (@chris508) and Instagram (@chris2508).

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