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GITEX Global 2022: du to Showcase Solutions for the Next Digital Universe

Karim Benkirane, the Chief Commercial Officer at du, speaks about his company’s participation at GITEX

Are you participating in GITEX Global 2022? If yes, which products and solutions will you be showcasing at the event?
du is an established enabler of digital transformation and innovation in the public sector and various industry verticals such as healthcare, education, transportation, SESOHO, and utilities. As a telco, du is set on becoming the entry point for innovative solutions and new technologies such as 5G, blockchain, IoT, and the Metaverse within the ICT sector. Across GITEX Global 2022, du will showcase innovative projects under health and education, smart industries, start-up unicorns, and more.

What are your expectations from the event this year?
du is working closely with partners to emancipate a multitude of sectors along disruptive opportunities, and the Metaverse in particular, to demonstrate innovations through a simplified approach to digital transformation as a preamble to the next digital universe.

What will be your theme of participation at GITEX?
du continues to transform services in the public sector, cloud migration, and the adoption of technologies such as Blockchain and 5G. At GITEX Global 2022, du will focus on networking the ICT Services of the future, supporting and implementing smart city infrastructure, facilitating visualisation and optimisation as well as grounding its commitment to the betterment of UAE business communities. Throughout, du sets on utilising industry partnership to spearhead innovation that will drive industry success for stakeholders and partners.

Do you plan to run any online engagements such as webinars and offline engagements such as tech talks, demos, keynotes,  and so on, alongside GITEX?
This year at GITEX Global 2022, du plans on signing partnerships with key industrial verticals to integrate sound digital twin strategies, and smart factories using the latest 5G technology, but also with key actors in community development in the UAE to accelerate the digital revolution.

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Chris Fernando

Chris N. Fernando is an experienced media professional with over two decades of journalistic experience. He is the Editor of Arabian Reseller magazine, the authoritative guide to the regional IT industry. Follow him on Twitter (@chris508) and Instagram (@chris2508).

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