Microsoft Worried About Google’s AI Lead in 2019
Recent revelations from emails uncovered in the Department of Justice’s antitrust case against Google shed light on the intricate web of competition, ambition, and fear shaping the landscape of today’s artificial intelligence (AI) industry. Initially reported by Business Insider, these emails exposed Microsoft executives’ reactions to Google’s strides in AI, fueling a mix of apprehension and envy that ultimately led to significant investments in OpenAI, a pivotal player in the AI arena.
In a redacted 2019 email thread titled “Thoughts on OpenAI,” Microsoft CEO Satya Nadella forwarded a detailed message from CTO Kevin Scott to CFO Amy Hood, acknowledging the urgency expressed within. Scott, expressing deep concern, admitted to initially underestimating Google’s AI advancements, particularly in the realm of natural language processing (NLP). He cited Google’s breakthroughs with models like BERT-large, highlighting Microsoft’s struggle to replicate such feats due to infrastructure limitations.
Scott’s analysis pointed to Google’s substantial head start in AI research and development, citing the challenge Microsoft faced in catching up with the rapid pace of innovation. He specifically noted Google’s prowess in training large-scale AI models, exemplified by their achievements with BERT-large and Gmail auto-complete functionalities, which left Microsoft trailing behind.
Despite boasting a talented pool of individuals in its machine-learning teams, Microsoft found itself hampered by resource constraints and a slower learning curve compared to competitors like Google. Scott emphasized the necessity for Microsoft to bridge this gap and accelerate its AI capabilities to remain competitive in the evolving landscape.
Nadella endorsed Scott’s concerns, underscoring the imperative for Microsoft to take action. This led to Microsoft’s substantial investment in OpenAI, a strategic move aimed at bolstering the company’s AI infrastructure and capabilities. This investment, initially totalling a billion dollars in 2019, has since grown substantially, reflecting Microsoft’s commitment to staying at the forefront of AI innovation.
As the AI industry continues to evolve, fueled by intense competition and technological advancements, investments like Microsoft’s in OpenAI underscore the strategic importance of AI in shaping the future of technology. While AI holds immense potential for transformative applications, it also presents significant challenges, including its potential impact on the labour market and its susceptibility to misuse for propagandist purposes. In navigating this complex landscape, strategic partnerships and investments play a pivotal role in driving innovation while addressing ethical and societal considerations.