Arabian Reseller

Expert Speak

Are You Overdoing Your Marketing? Find Out What the Perfect Balance Is

Too many cooks spoil the broth. Does this saying apply to marketing? Let’s find out. Lately, brands have been going overboard with marketing. Major brands are lauded for their marketing skills, but is it becoming too much? Are they over-saturating the market with advertisements, events, and giveaways? Bombarding potential customers with incessant, inauthentic marketing messages will do more harm than good. At the end of the day, brand recall is very important, and you don’t…