Ram Narayanan, the Country Manager at Check Point Software Technologies, Middle East, speaks about his company’s participation at GITEX Global 2022
Are you participating in GITEX Global 2022? If yes, which products and solutions will you be showcasing at the event?
Check Point Software is committed to supporting and being part of global platforms such as GITEX to showcase expertise and reach out to our customers. Check Point Software will be present at GITEX through our channel partners and will be exhibiting in Hall no 1 and Hall no 5. At GITEX Technology Week, Check Point Software will be focusing on its Infinity portfolio of solutions and educating attendees on the current threat landscape. Check Point Infinity portfolio of products focuses on those technologies and capabilities that will provide uncompromised security. Check Point Software has taken over 80 products and technologies all managed by Check Point Infinity-Vision, the industry’s leading unified security management solution, and organized them into three main pillars:
- Check Point Harmony for secure users and access,
- Check Point CloudGuard to automatically secure clouds environments and
- Check Point Quantum to protect network perimeters and datacenters, including Check Point Maestro Hyperscale Network Security
Check Point Software will also be showcasing the recently launched Check Point Horizon – the industry-leading prevention-focused suite of security operations solutions and services that provides XDR/XPR, MDR/MPR, and events management solutions. Horizon’s prevention-first approach offers complete coverage for the network, endpoints, cloud, email, IoT, and mobile devices – all from one pane of glass. It enables SOC analysts to proactively prevent, monitor, detect, investigate, hunt, respond, remediate attacks, and improve defenses to prevent future attacks, and to gain accurate prevention against the most advanced attacks through the power of ThreatCloud, the brain behind all of Check Point’s products.
What are your expectations from the event this year?
The last couple of years has been far from ordinary, both for cybersecurity and business in general. Every year, certain threats grow rapidly as cybercriminals focus their efforts on a particularly effective or lucrative attack technique, such as ransomware or cryptojacking.
2022 began with massive exploitation of one of the most serious vulnerabilities on the internet, the Apache log4j, and continued with full-blown cyber warfare from the Russia-Ukraine war. Check Point Research (CPR) reported that the second quarter of 2022 saw an all-time peak of 1.2K attacks per organization globally, a 32% increase compared to Q2 2021, whereas UAE observed an average of 970 weekly attacks per organization in Q2 2022, a massive 178% increase year-over-year.
However, one of the most worrying trends in 2022 is the growth of cybercrime across the board becoming firmly entrenched as a state-level weapon, including the new ransomware method of ‘Country Extortion’, state-affiliated hacktivism, and the expansion of ransomware as the number one threat. This year’s GITEX provides an opportunity to educate the customers on the importance of having Gen V solutions to battle the current threat landscape and showcase Check Point Software’s products and solutions that provide end-to-end security from the enterprise to the cloud, to mobile workers’ personal devices.
What will be your theme of participation at GITEX?
Check Point Software focuses on providing organizations with the ability to conduct their business with the highest level of security. At the region’s biggest technology event, Check Point Software will be emphasising exhibiting industry-leading, new, and innovative security solutions that redefine cyber security. GITEX 2022 will also provide the opportunity to network with channel partners to seek new ways of collaborating to provide solutions to their customers.
Do you plan to run any online engagements such as webinars and offline engagements such as tech talks, demos, keynotes, and so on, alongside GITEX?
We will be hosting visitors at the booth and showcasing our solution highlights:
- We plan to showcase Demo Point to our channel partners and end customers where they get to explore Check Point Quantum (Network), Check Point CloudGuard (Cloud) & Check Point Harmony (User and Access) security products. This is a personalized demo and would be coordinated by one of our security experts
- With digital transformation initiatives gaining traction and more cloud adoption we will have our cloud security architects engaging with customers onsite and showcasing how to address cloud security at scale and speed.
- We will be discussing and showcasing our hyperscale architecture – Maestro solution and engaging with prospects on how it can be relevant to their environment and address some of their use cases.
How have your regional strategies changed in recent months?
Check Point Software is working on driving an impact and changing the cybersecurity game in the region with a series of new strategic directions. We believe this will reshape cybersecurity with the best and brightest thinking around new products, new experiences, and a new mindset. To emphasize this new direction, earlier this year Check Point Software rolled out the new mantra “You Deserve the BEST Security”; with this new mindset, we have been constantly growing and are continuing to invest with more resources in the region.
We are expanding in the UAE by investing in additional sales and technical teams to continuously engage with our stakeholders and educate them on the current threat landscape and how Check Point Software’s solutions can be of value to their organizations. Check Point Software aims to provide any organization with the ability to conduct its business on the internet with the highest level of security. Our long-term goal is to expand our reach – vertically and geographically – in the region by bringing our solutions to businesses in the public and private sectors and continuing to provide our focused insights in the cyber threat landscape in the UAE and overall region.